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Shenzhen Robotics Brand Shines at LogiMAT Germany

Project Background

Industry: Robotics · Intralogistics · AMR/AGV

To expand its European footprint and elevate brand influence in smart logistics, a Shenzhen robotics company joined LogiMAT Stuttgart. Objectives included: showcasing flagship AMR/AGV solutions, gathering qualified leads, and validating partnerships with European integrators.

Booth Design Live Demo Lead Capture Channel Development
Event
LogiMAT Stuttgart · Germany
Time
May, 2022
Scope
Strategy · Design · Demo · Onsite Ops
Team
SeaYeah Exhibition Team
1,000+
Booth Visitors
600+
Qualified Leads
3
Live Demo Zones
15min
Avg. Meeting Time

Exhibition Strategy

We crafted a high-traffic, experience-first booth around three demo flows: pallet transport, goods-to-person, and flexible docking. Messaging emphasized safety, reliability, and fast deployment. A pre-show booking flow shortlisted integrators and end users for timed demos.

  • Industrial-tech visual language with modular, reusable booth structures
  • Scenario-based hands-on demos by solution engineers
  • Lead scoring with QR-based capture + CRM sync
  • Localized one-pagers (EN/DE) and tech spec cards
LogiMAT Booth Overview
AMR Live Demo Visitor Engagement Brand Visuals

Results

In three days, the booth sustained high dwell time with clustered demos. The project generated 600+ qualified leads and strong post-show traction with European integrators and end users. Outcomes included channel pilots, distributor talks, and joint solution scoping.

“The hands-on demo design significantly reduced our explanation time and lifted the signal-to-noise ratio of leads. European partners recognized the product’s industrial reliability.”
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